the happy blog

Companies are selling sunscreen in whipped-cream cans, water in tallboys better known for beer and tampons in ice-cream tubs as surprising packaging becomes a sharper tool for marketers. .... Even... Read more...

...today is special. Today, 10/10, is World Mental Health Day and it falls during National Mental Illness Awareness Week. Every year since 1990 (the grunge & flannel era) a coalition of individuals, organizations, and companies turn up the volume on the mental health conversation during the first full week of October. World Mental Health Day 2024 is focused on “My Mental Health at Work.” happy® is all in on marking this important day, alongside our everyday commitment to mental health - for our products, for our partners, and for our people.  Read more...

October 10th is World Mental Health Day, and we asked our team to reflect on two key elements of their roles at happy®: how does your work here at happy support your... Read more...

The happy fam just can’t get enough time together. Last week, team happy® trooped into Manhattan from the far reaches of Jersey, Long Island, and Brooklyn. Ricky, our happy RTD sales guy, even flew in from California! Why, you ask? To catch one of our two favorite co-founders, Mr. Robert Downey Jr., in his Broadway debut as the titular McNeal at Lincoln Center.  Read more...

Craig shares with Ryan how he made the pivotal decision to focus solely on his mission and cut out the other noise in his entrepreneurial mind.  Read more...

The serial entrepreneur turns to music to connect with his employees and find calm amid chaos. Craig Dubitsky does not run out of ideas. He's made a career out of innovating consumer... Read more...

The lightning bolt moment for the serial entrepreneur came from his visits to the store to purchase coffee. "Walking the aisles, I saw many brands that did not sing. They... Read more...

Is it a podcast if its on video? Check out this "Talking with Branders" podcast episode with our happy® co-founder Craig Dubitsky.  Listen to (or watch) Craig and Steven Picanza, host... Read more...

Co-founded by CPG marketing and startup veteran Craig Dubitsky, Happy’s coffee products are now available through more than 10,000 retail stores, Amazon, Target and Walmart dot-coms, and its own direct-to-consumer... Read more...

Coming back to work with Craig for a second start up venture was a no-brainer for me. Craig and I share a lot of the same motivators. For one, we’re... Read more...

  A quick chat with Aaron our happy® supply chain fellow.  We’ve received some great questions from a few coffee lovers out there across the world wide interwebs, so we’re... Read more...